Bon Jovi D.C. Show Goes Wireless |
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Billboard article
Bon Jovi's Dec. 17 show at Washington, D.C.'s MCI Center will become the live first full-length concert streamed via Sprint's wireless video delivery system.
The carrier's customers with Sprint TVSMmultimedia devices and subscibers of Sprint MobiTV will have access to the event free of charge on Sprint TV channel 33 in the "music video" category. Sprint PCS Vision subscribers can see the concert for the cost of standard data access charges.
Sprint is the title sponsor of the U.S. leg of Bon Jovi's Have a Nice Day tour, which opened Nov. 2 in Des Moines, Iowa. Dates are on the books through a March 11 show in Las Vegas; a European leg of the tour opens May 13 in Dusseldorf.
As part of the sponsorship relationship, Sprint customers with Power Vision phones have access to exclusive Bon Jovi content and full digital tracks via the Sprint Music Store.
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