29 May London Listening Party

Originally Posted by bonjovi_cro

I agree that chances for global hit are very minimal if not theoretical. However, Jovi does have very large social media following as an iconic rock band. When you get a rocking single out, and if it's good song and solid promo push, it can have that word of mouth that Jovi is "back", that there is a cool new song out, his voice is back, blabla, positive momentum is possible and with this catchy chorus, song can get to somewhat HAND levels in catalog of band's music. For me, this scenario is already a dream, cause I left that hope after WAN basically.

Forget the charts, but streaming numbers and overall "mood" of fanbase is now very important. A song like that can have middling performance on radio, but plug in the new tour as more and more causal fans are drawn in. Let's not forget there are 24 million FB followers of Bon Jovi. Just tap in that pool, make most of them listen, and if they like it, it's a modern Jovi staple.

The trick is how to tap in those numbers, as most of them don't get Jovi news reelz on their feed. However, Jon did very smart with new documentary and there are more buzz in mainstream media now than ever since Sambora left at the minimum

Originally Posted by Thinny

While I don't disagree with any of these, out of those 24 million followers only a very small percentage of them will be interested in new music from Bon Jovi.

I love the optimism, and I'd love to be proved wrong but the chances of a proper worldwide hit, even the size of HAND are very slim. The Bon Jovi audience will buy the album, and I'm sure that this album will do better than 2020....but the days of hit singles for this band are gone in my opinion.

Originally Posted by Thinny

I get your point but from a label point of view they are only interested in getting as high a chart position as possible, and therefore are only really interested in first week sales. That's why we often get 4 singles before a new album is released nowadays and maybe 1 or none afterwards. It's not like it was in the 80's, 90's and early 2000s. The album campaign just doesn't last for 2 years anymore. It will be a few months leading up to the album and maybe a month after the album and the campaign is dead as far as the label are concerned and won't be spending any money on things like more videos. It's just the way the industry has evolved.

Originally Posted by bonjovi_cro

I agree that chances for global hit are very minimal if not theoretical. However, Jovi does have very large social media following as an iconic rock band. When you get a rocking single out, and if it's good song and solid promo push, it can have that word of mouth that Jovi is "back", that there is a cool new song out, his voice is back, blabla, positive momentum is possible and with this catchy chorus, song can get to somewhat HAND levels in catalog of band's music. For me, this scenario is already a dream, cause I left that hope after WAN basically.

Forget the charts, but streaming numbers and overall "mood" of fanbase is now very important. A song like that can have middling performance on radio, but plug in the new tour as more and more causal fans are drawn in. Let's not forget there are 24 million FB followers of Bon Jovi. Just tap in that pool, make most of them listen, and if they like it, it's a modern Jovi staple.

The trick is how to tap in those numbers, as most of them don't get Jovi news reelz on their feed. However, Jon did very smart with new documentary and there are more buzz in mainstream media now than ever since Sambora left at the minimum

Originally Posted by tobi is an animal

yea, in todays musical climate Bon Jovi should have released six singles prior to releasing Forever. Singles get all the attention, Christmas Isn't Christmas has more streams than Blood In The Water.

Originally Posted by Captain_jovi

I don't understand why everyone thinks it has such worldwide appeal though. Yes it's great that the hardcore fan base likes it (for now, the tides will turn in a few days/weeks as the buzz wears off and people become cranky again) but the idea of it being a rock song that turns heads? It's a very by-the-numbers track reminicesent in vibe of the type of song they've been doing since Shanks joined. It's HAND, it's Complicated, it's Thorn in My side, it's Brothers in Arms. It's still a good Bon Jovi song but it hasn't hit me to a point of "THE WORLD WILL KNOW BON JOVI IS BACK BECAUSE OF IT". There have been so many songs very close to this.

Originally Posted by Captain_jovi

But it's a Christmas song. With a video. Of course it did. You can't compare a seasonal song to a track on an album where even the lead single got zero attention.

It also asks the question "What is a single"? Because it doesn't mean what it used to. Are we talking about a song pushed to radio with a video and promo behind it or dropping a song to streaming services. Like ALL of THINFS was listed as singles to some but really, were they?

Originally Posted by Captain_jovi

I don't understand why everyone thinks it has such worldwide appeal though. Yes it's great that the hardcore fan base likes it (for now, the tides will turn in a few days/weeks as the buzz wears off and people become cranky again) but the idea of it being a rock song that turns heads? It's a very by-the-numbers track reminicesent in vibe of the type of song they've been doing since Shanks joined. It's HAND, it's Complicated, it's Thorn in My side, it's Brothers in Arms. It's still a good Bon Jovi song but it hasn't hit me to a point of "THE WORLD WILL KNOW BON JOVI IS BACK BECAUSE OF IT". There have been so many songs very close to this.

Originally Posted by Supersonic

Aloha !



I don't think anything of this. This is Jon Bon Jovi pretending to give a shit about what the fans think by inviting the least critical people out there.

Salaam Aleikum,
Sebastiaan