I really really doubt anyone wearing a bon jovi hoody would mug anyone. I've never known any teenager or 'yob' who wears bon jovi merch. All these kids who act suspiciously outside tescos or the off licence like to wear sports merch, slipknot hoodys or cradle of filth ones. :P

Anyway, jovi87,

The seller hasn't put much about it... how old it is, if it's rare memorabilia. Considering also that they have started it at 99p, they are not expecting much for it.

I'd offer what i'd be happy paying in the shops, somewhere between 10 and 20 pounds.(closer to ten perhaps) Its got 2 days left, presumably was a 7 day auction, and has 1 bidder at 99p, so people are not racing to get it. Don't worry about sounding unreasonable, thats the point of ebay, to get things cheap! : )