Well, the article is very BJ insultic.
I readed all comments and I have to say that 90% of them are on BJ side.

I translalted this with web tanslator from French to English, its funny.


To this poor cabbages that does not seem to like our logo...

You already saw some Smiley of BJ? You do not like it... damage...

Well, do you hang, it is only a beginning... Soon, they will follow you such the pop video Have HAS Nice Day. You some are allergic? Not any luck. You will see it everywhere: on the buses, on the road panels, on the trains and subways, on the walls jauchant your traverses habitual to return you to the work, to the soccer, to take a walk your dog... Your dog that puts his nose everywhere and that a day will return veneered to the pif of this logo. Yourself take keeps where you sit, take keeps that a logo is not affixed on your coat or your pants... Even to the restaurant, since the card of the menus to the briefcases, without forgetting the bottom of your plate, your cover, the glasses... and also on the addition. You will see it on your bills, some persists of your favorite newspaper, even the post will edit a special stamp... You count to look at the TV, this logo will invade your small screen and you will do regret your 16:9... Everywhere or you will carry your look will cross you the one of our friend JOE V. Brief, if you do not like our logo,alors said you well that your cauchemard does only to begin. We, the fans of this living legend, we are again and always ready to do to talk about us, and of JOE.V! We are not meanspirited, knowing that you will not know to withstand our attack of logo, once your cardiac finished attack, we will bring a bouquet of red flowers on your grave, square flowers to the a little mocking mouse... as said you so well.