Quote:
Originally Posted by Thinny
They don't. People are getting over excited and saying that they think Living Proof could be a worldwide hit after just hearing the samples. But tell me, when was the last time a band in their 60s had a worldwide hit? It just doesn't happen as a general rule. Because the audience that make records hits are all a lot younger than anyone that is interested in a new Bon Jovi song.
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I agree that chances for global hit are very minimal if not theoretical. However, Jovi does have very large social media following as an iconic rock band. When you get a rocking single out, and if it's good song and solid promo push, it can have that word of mouth that Jovi is "back", that there is a cool new song out, his voice is back, blabla, positive momentum is possible and with this catchy chorus, song can get to somewhat HAND levels in catalog of band's music. For me, this scenario is already a dream, cause I left that hope after WAN basically.
Forget the charts, but streaming numbers and overall "mood" of fanbase is now very important. A song like that can have middling performance on radio, but plug in the new tour as more and more causal fans are drawn in. Let's not forget there are 24 million FB followers of Bon Jovi. Just tap in that pool, make most of them listen, and if they like it, it's a modern Jovi staple.
The trick is how to tap in those numbers, as most of them don't get Jovi news reelz on their feed. However, Jon did very smart with new documentary and there are more buzz in mainstream media now than ever since Sambora left at the minimum