2020: The New Album

Sounds like another ‘I love U2’ Shanks song

I think of it as in the same dynamic of Teardrop and We don't run but in reverse. Something tells me this album, tempo wise will mirror burning bridges. Don't know why....

https://youtu.be/Rkw1nixxSL8

The guitar+drums intro is basically a carbon copy of Smells Like Teen Spirit...

Really? The people who buy physical copies are fans, who will buy the album anyway, as well as the tickets that are sold and will obtain the physical copy.

The weak point of Bon Jovi is streaming and digital copies, that is why releasing several singles before the release of the album, can build an interest in buying the complete work.

People who are not fans do not think like us, they see a new Bon Jovi song and if they like it, they may buy it in the app store or simply add it to their spotyfi playlist, but they will not be interested in listen the album.... unless that person has discovered several songs from it that they may like. That's why emerging artists release up to 4 or 5 singles before their release.

Once the album goes on sale, it doesn't matter anymore, because it somehow loses interest. An album with multiple songs that the public knows sells better than just one or two songs before release. Since it feels like a Hits album.

In addition, the album is called 2020, what better way to give value to the title than to release some songs in these 6 months so that people associate it with this period of time.

Their weak point is the quality of songs for the last decade at least.
Every single since Have A Nice Day tanked.
So releasing more singles in advance won't sell more albums - probably the opposite would be the case for Bon Jovi.

mmmm, How many times have you discussed what would have happened if you had released the album's song as a single before the release? like Rollercoaster or Born Again Tomorrow. Releasing more songs when the first single doesn't work is the most viable option to rekindle the fire. Trying it seems like a great option.

It's impossible to debate with you so I'm gonna bow out of this one.

It is an option, yes, but it wouldn't bring Bon Jovi any success.
1. The quality of most of the songs is still not what they used to be.
2. Even during times when the first single was a hit and "the fire" was there, single no. 2 and no. 3 usually tanked.
3. Bon Jovi fans have always been the ones to buy the albums instead of the singles and so have the casuals. In one of their biggest markets - Germany - they had 7 No. 1 albums and another 8 going into the Top-Ten with most of them making no. 2-4 while not any single release made the top spot. The best was Always on no. 2 followed by It's My Life on no. 3.
4. Bon Jovi aren't cool anymore, their singles don't get the airplay they used to get even 10 years ago and for that reason even the release of 10 singles wouldn't change the attention.

I think any Bon Jovi single needs massive promo nowadays. TV shows like Ellen and late night shows or the Morning live show they used to do, then radio interviews plus the social media invasion with stories showing many activities and keeping the hype active. The only thing possible now is the last one.
So if there is a finalized version of Do What You Can, it's the best option to release as a single.
It sounds good that instead of the album, people got a special single about the situation that made the delay of the album. Use the profits to support someone in need. Announce it as a very special single which will be included as an exclusive bonus track on the long awaited and delayed album 2020, something to survive these times and summer. Very good portion of the promo has already been done by Jon - those videos from his studio, fans singing the song. There might other contests held etc.
And save Beautiful Drug for September to buid the anticipation of the albums. Hopefully it will be possible to launch the other ways of promoting the single and album.

How is the live version of Limitless on there?