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Bon Jovi's Outburst Boosts Mijovi Sales

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  #1  
Old 08-06-2007, 04:17 PM
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Default Bon Jovi's Outburst Boosts Mijovi Sales

6 August 2007
Bon Jovi's Outburst Boosts Mijovi Sales


Rocker JON BON JOVI's threats of legal action against energy drink Mijovi have been dealt a blow - his outburst has resulted in a massive sales boost of the beverage.

The Bad Medicine singer is demanding the coffee-based product change its name and label, because he thinks it is too similar to his own name. The product is also marketed under the slogans 'itsmijovi' and 'itsmilife', but Marcos Carrington, the owner of the energy drink brand, maintains he was inspired to name the drink Mijovi after his girlfriend Jovita.

But the publicity generated from the battle has worked to the beverage maker's advantage. A source tells the New York Post's gossip column Page Six, "One store had people coming and getting their pictures taken with the drink. And it's even spawned a cocktail named the 'Angry Rocker'."

Source: Contact Music
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Old 08-06-2007, 05:45 PM
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LMAO! That's hilarious!
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Old 08-06-2007, 06:22 PM
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Totally figures. People are bizarre.

deb
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Old 08-06-2007, 08:32 PM
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LMAO at this.
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Old 08-06-2007, 10:14 PM
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Good job Jon!
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Old 08-06-2007, 10:28 PM
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'Angry Rocker'? Haha, love it!
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Old 08-07-2007, 02:24 AM
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I gotta try the angry rocker sometime.
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Old 08-07-2007, 03:36 AM
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People are getting their pics taken with the drink? That's kind of pathetic. I want to see what this can looks like... It does come in a can or bottle right? Someone in Jersey should go buy one and post a pic LOL.
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Old 08-07-2007, 04:01 AM
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I've seen a picture of the can--it's nothing special. It's basically grey with white writing. I'll try to find the pciture again
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Old 08-07-2007, 04:29 AM
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Quote:
Originally Posted by SamboraQueen21 View Post
People are getting their pics taken with the drink? That's kind of pathetic. I want to see what this can looks like... It does come in a can or bottle right? Someone in Jersey should go buy one and post a pic LOL.
http://mijovi.com

Kathleen
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